10th &

Broadway

Case Study: 10th & Broadway

10th & Broadway is a new student housing development offering modern accommodations in a prime location. Negativ Space was selected to capture the project’s progress and vision through construction photography, 3D exterior renderings, and detailed 3D floor plans. Regular site visits and close collaboration with the design team ensured all visuals accurately reflected the building as it took shape.

These high-quality images and renderings became key marketing tools, helping to showcase the property, increase engagement, and drive pre-leasing inquiries. The professional documentation also built trust with future residents by highlighting construction quality and attention to detail throughout the project.

Configuration

Place Your Future Building in the Real World

Show What Doesn’t Exist — As If It Already Does

Our 3D renderings go beyond isolated models. We seamlessly place your unbuilt architecture into real environments—street views, aerials, and site photography—so your project looks finished before construction even begins.

Context Matters – See how your design interacts with its surroundings, from skyline to streetscape.
Win Approvals Faster – Help city officials, boards, and communities visualize your building in context.
Build Excitement Early – Market to tenants, investors, and stakeholders with visuals that feel like reality.
Communicate With Clarity – Replace abstract imagination with photorealistic proof of your vision.